Out of home media owners OPEN Media and Clear Channel UK are collaborating this Pride Month 2021 in a bid to show support for the LGBTQ+ community. We will be swapping our respective campaigns #OpenAndProud and #IAmProud on selected screens in the UK on Friday 25th June.
These campaigns are designed to celebrate and inspire the LGBTQ+ community and encourage acceptance and allyship from those not part of it. The collaboration features numerous digital out of home screens nationwide, including iconic large format sites and LGBTQ+ specific locations. This collaboration between the two media owners is designed to show a unified act of solidarity during Pride Month, and to demonstrate the power of out of home and social media working together.
The campaigns feature quotes of hope and celebration from OPEN Media and Clear Channel employees, plus external industry figures, TV personalities, charity ambassadors and more. We’re so happy to to collaborate with another media owner to come together as an act of solidarity during Pride Month.